Target Preps New Retro Modern Furniture Brand

August 25, 2017 - accent chair

Target has been rolling out new private labels and is scheming a new seat collection with a complicated look, called Project 62.

Project 62 references 1962, a year Target emerged in Minnesota. The complicated demeanour of a seat takes some impulse from mid-century complicated design, in gripping with a theme, though also has some trending touches, such as hairpin-style legs in a box of an accent chair. The tradesman also is introducing trending pinkish tone tones in a line, and small-space scale. The association is also highlighting coordinating equipment in a product lineup from home taste to barware.

Although product prices were not generally listed in an email selling debate featuring a line, Target did list an accent chair in blush-tone upholstery during $129.99 on a code alighting page. Ottomans and accent tables will list for reduction than $150, while lighting starts during $19.99.

Target set a launch date for a Project 62 brand as Sep 19.

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