Dallas salon owners with 64 years behind chair shutting though not quitting
April 30, 2015 - accent chair
Looks like we’re going to have rain, a lady in a chair pronounced to a male in a mirror.
Standing behind her, Johann “Peter” Allert took a peek during a dim gray clouds outside.
“They contend it’s usually 20 percent,” he pronounced with his hardly diluted German accent, a purchase of a woman’s red hair in one palm as he merged a constable pin with a other to reason it in place. “But many of a time, when they contend 20 percent, it rains.”
For 64 years, Allert has been crafting people’s hair to their specifications and his possess bit of flair. In his heyday, his business enclosed internal TV personalities and even Bette Graham, a contriver of Liquid Paper and mom of Michael Nesmith of The Monkees.
But 4 decades during Gallery Coiffures, a salon and store he and his wife, Sylvia, run during Dallas’ Medallion Center, are finally entrance to an end.
Thursday is a couple’s final central day of business, and their shop’s shutting illustrates a hurdles of small, retail-driven salons like theirs in an epoch of big-box and online sellers.
“The sell business only isn’t what it used to be,” Sylvia Allert said. “There’s so many places people can get veteran products. People used to come in from Arlington and Grand Prairie. Now they sell all this things during Walgreens and Target.”
The assault has thinned out a margin of smaller competitors like a fiercely wielded trimmer, and a salon’s sell sales have depressed 90 percent in 3 years. Beyond that, Allert’s business has aged; some have upheld on or changed divided to live with or nearby younger family members.
But zero beats a good haircut, and a faithfulness Allert has desirous has led him to a new opportunity. Next week, he’ll start a pursuit as salon stylist during Tradition, a new comparison housing growth on Lovers Lane.
“Five of my business have changed to Tradition,” he said. “One of them insisted they sinecure me before he changed in.”
World War II
Allert was innate in 1937 in Chomutov, partial of a Sudetenland in Czechoslovakia dominated by racial Germans. His father fought for a Germans in World War II and was killed during Stalingrad along with 200,000 German army in a country’s misfortune better of a war.
“You had to fight,” he pronounced of his father’s service. “If we didn’t fight, they would fire you.”
In 1945, after a war, Allert’s mom and her 3 children were evicted from their home as partial of a mass exclusion of Germans from a area as motionless during a Potsdam Conference. The operation, carried out by malicious Czechs and Russian forces, was an unpleasant crusade; thousands died, many in heartless massacres.
Ultimately, Allert’s family was piled along with others onto cattle trains and sent to Germany. They finished adult in Prichsenstadt, where he shortly had to find work to support a family.
His relatives had owned a beauty emporium in a Sudetenland, so a thought of hairdressing came easy to him. At 14, he began as an apprentice.
Three years later, he’d gotten his permit and changed to Hamburg to work for a trainer of a hairdressing academy. Allert, who still went by a name Johann, became a youngest chairman during a time to acquire a master’s grade in hairdressing, honing his trade during salons in Cologne, Paris and Milan.
Then one day, he saw an ad seeking stylists for a salon in Dallas, Texas.
Coiffure Continental, a high-end salon during Dallas’ NorthPark Center, was expanding. Allert, with his already considerable background, got a position.
One of a stylists, a renouned beautician who happened to be named Peter, had left to open Continental’s new shop, though requests for him kept entrance in for him during a NorthPark location.
“My trainer wanted me to go by a name Peter,” Allert said, “so that when people called and asked for Peter, they would get me.”
The clients would get their shampoo initial and afterwards be escorted over to Allert. By then, it was too late.
“They would say, ‘You’re not Peter.’ But we would cut their hair, and they were pleased,” Allert said.
Allert, who’s left by “Peter” ever since, worked there 11 years.
When he and Sylvia non-stop Gallery Coiffures in Medallion Center, it was among a initial salons in Dallas-Fort Worth to lift a extended sell preference of beauty products in further to charity salon services.
That’s still a initial thing we see when we travel in — shelves and shelves of brushes and shampoos, of loofahs and hair dryers and emory boards. A few of Allert’s paintings, too, still sojourn on a walls — landscapes, still lifes and encampment scenes.
The span met during a dude plantation and have been married for 48 years.
Precision and patience
Allert has an tractable professionalism, dressed for work in a button-down shirt, slacks and gentle shoes. He practices his qualification with pointing and patience, a thwack-thwack-thwack of his scissors traversing well-spoken arcs along a heads of his constant customers.
“He’s always accessible and engaging to speak to,” pronounced unchanging Pauline Ofstad, who’s been entrance to Allert for some-more than a decade. “Very respectful and mannerly. I’ve enjoyed entrance here. This small tract adult here won’t be a same.”
Doug Tobey, another regular, appreciates Allert’s razor skills, something he pronounced is apropos a mislaid art.
“Nobody does razor cuts,” he said. “They don’t learn that anymore.”
Luckily, Allert’s clients will still be means to get their hair styled by Allert during a comparison vital development. And since, after all, he’s 78, they ask him: Are we relocating there?
Allert only chuckles during that.
“No, I’m not aged adequate yet,” he told one. “Not for another 10 years, during least.”